Helping Service-Based Business Owners Move From Operator to Leader
Leadership and operational support backed by military-grade discipline,
collegiate education, and real-world small business experience.
Built on Leadership. Focused on Execution.
Vision & Valor helps service-based business owners build structure, accountability, and systems that support sustainable growth. Founded by a retired U.S. Marine Corps combat veteran with formal business education, Vision & Valor blends proven leadership doctrine with practical management principles to help owners lead their teams more effectively.
This is operational consulting—not motivation, hype, or theory.
If You’re Honest,
You Know Something’s Off
Any of these sound familiar?
You’re working in the business more than on it
Growth feels chaotic instead of intentional
Employees don’t execute to your standard
Systems break when you step away
You know what “right” looks like—but can’t get others there
The business relies too heavily on you—and that’s not sustainable.
We don’t chase trends. We build foundations.
We help service-based small business owners move from operator to leader
by teaching how to lead from within.
Operational Clarity
Roles, expectations, standards
Leadership Development
Owners and team leads
Execution Systems
Repeatable processes that scale
Accountability Structure
Structure that enforces follow-through
Meet the Founder
Austin (Ryan) Keelty is the founder of Vision & Valor and a leadership and operations consultant focused on helping small businesses build structure, accountability, and sustainable growth.
Austin (Ryan) Keelty
Founder
A retired U.S. Marine Chief Warrant Officer and former Drill Instructor, Ryan combines 15 years of leadership experience with formal business education to help owners improve operations, develop their teams, and regain control of their business.
15 years of leadership experience in the U.S. Marine Corps
Retired Chief Warrant Officer (CWO2) & former Drill Instructor
Three combat tours (OIF / OEF)
Bachelor’s in Business Administration (Management & Leadership)
Lean Six Sigma trained | PMP preparation completed
Hands-on experience improving scheduling, financial tracking, and team structure
How It Works
1. Complete a quick intake survey
3. If there’s a fit, we schedule a strategy call
No pressure. No obligation. Just clarity.
Ready to Bring Structure to Your Business?